Real Techniques Video Boxes
Real Techniques, a leading brand in the health and beauty industry, aimed to launch their new line of brushes and sponges with a touch of sophistication and innovation. They approached us to design and produce custom branded video presentation boxes that would captivate their audience and enhance their product launch.
These boxes were carefully designed to be A4 in size with a depth of 50mm and included 7″ screens that played promotional videos. The videos, with 258MB of memory, provided an immersive and informative experience. To ensure the boxes reflected the brand’s premium image, we used PANTONE printing for colour precision and finished them with a matte lamination.
Luxury Cosmetic Packaging
A standout feature of this project was the seamless integration of video content within the presentation boxes. Each box included a high-quality video showcasing the unique features and benefits of the new brushes and sponge, demonstrating their application in various beauty routines. This multimedia approach significantly enhanced the product presentation, making it more engaging and memorable.
Additionally, custom foam fitment was designed to securely hold the three products, ensuring they were protected and displayed elegantly. This bespoke fitment not only added a luxurious touch but also improved the overall unboxing experience.
Results & Client Feedback
The custom branded video presentation boxes were a remarkable success, receiving widespread acclaim from Real Techniques’ customers and partners. The innovative design and video integration elevated the product launch, creating a lasting impression. The precise PANTONE printing and matte lamination gave the boxes a premium look and feel, reinforcing Real Techniques’ commitment to quality and innovation.
The client expressed high satisfaction with the final product, highlighting the project’s success in meeting their specifications and exceeding expectations. This case study demonstrates how blending traditional product presentation with cutting-edge video technology can create a powerful marketing tool in the health and beauty sector.